MarketingMedium to BuildInfo Product

Journalist Database

Curated database of journalists and reporters with contact info, beats, and publication history

Monthly Searches
210/mo
Competition Level
High
Potential MRR
$10K-25K
🎯 Problem

Public relations professionals and marketers struggle to find accurate and updated contact information for journalists and reporters, making it difficult to pitch stories to the right people. This tool solves the problem by providing a curated database with detailed journalist profiles.

👥 Target Market

PR agencies, marketing teams, startup founders, and independent publicists

🏷️ Tags
PRJournalismMarketingMedia

🔍 Keywords & Search Volumes

2 keywords with real search data
Keyword
VolumeCPCDifficulty
journalist database
210/mo$3.92Medium
media contacts
1.9K/mo$3.33Low

🔎 Related Searches

15 related keywords
best media database
50/moLow
journalist database free
50/moMedium
gorkana database login
10/moLow
gorkana influencer
0/moLow

🛠️ Technical Chops Required

Skills Needed

Frontend DevelopmentBackend DevelopmentDatabase ManagementWeb Scraping

Recommended Stack

ReactNode.jsMongoDB
Complexity
Moderate complexity due to need for reliable data scraping and frequent updates
Time to MVP
6-8 weeks

📣 Marketing Chops Required

Best Channels

Content MarketingLinkedIn AdsEmail Outreach

Go-To-Market Strategies

  • SEO content targeting PR professionals
  • LinkedIn networking with agencies
  • Webinars on media pitching
Customer Acquisition Cost (CAC)
CAC expected to be moderate due to niche market focus

💰 Cost Analysis

Detailed cost breakdown for this idea
MVP Cost
$X,XXX - $XX,XXX
Monthly Cost
$XX - $XXX
Break-even
XX customers
Free Tiers
Available
Operations Costs
2-4 items • Monthly costs
Marketing Costs
3-5 items • Monthly costs

⚔️ Competition Analysis

Competition Level
72%

🏢 Existing Competitors

4 competitors analyzed

Cision

Offers a complete PR software suite including media database and analytics.

💰 🔒 Unlock👥 🔒 Unlock💵 Enterprise

+ Unlock to see strengths & weaknesses

Muck Rack

Provides media database and monitoring tools for PR professionals.

💰 🔒 Unlock👥 🔒 Unlock💵 Enterprise

+ Unlock to see strengths & weaknesses

Jona

A tool for PR professionals to find journalists and send pitches.

💰 🔒 Unlock👥 🔒 Unlock💵 Freemium

+ Unlock to see strengths & weaknesses

PressHunt

Provides a platform to find journalist contact information and media opportunities.

💰 🔒 Unlock👥 🔒 Unlock💵 $49/mo

+ Unlock to see strengths & weaknesses

💵 Revenue Models

4 monetization strategies

Subscription

$49/mo

Users pay a monthly fee to access the full database and receive updates.

Freemium

Free + $29/mo for pro

Basic access is free, but premium features require a paid subscription.

🎯 MVP Features

Prioritized feature roadmap for your MVP

✅ Must Have

  • Curated journalist database
  • Contact information
  • Search functionality

📋 Should Have

  • Automatic updates
  • Integration with email tools

🔗 Recommended Integrations

5 integrations to boost your product
🔌

Slack

Receive real-time updates on journalist interactions directly in your team's Slack channels.

🔌

Zapier

Automate data entry and updates between Journalist Database and other apps without coding.

🔌

Google Sheets

Export journalist contacts and details to spreadsheets for more detailed analysis and reporting.

🔌

HubSpot

Sync journalist contacts with your CRM to manage relationships and track communications.

Quick Wins

Fast actions to get early traction

Launch a LinkedIn ad campaign

Low Effort

Target PR professionals and agencies

Host an AMA on Reddit

Medium Effort

Organize an Ask Me Anything session on relevant subreddits to engage with the community and answer questions about the Journalist Database product.

Validation Steps

5 steps to validate this idea
  1. 1Conduct surveys with PR professionals
  2. 2Build a landing page and collect emails
  3. 3Run a small pilot with early adopters

📈 SEO Strategy

Organic growth and content strategy

Primary Keywords

journalist databasemedia contacts

Long-tail Keywords

best journalist contact databasehow to find journalist emails

📄 Landing Page Copy

Ready-to-use marketing copy for your landing page

Headline Options

Connect with Journalists Effortlessly

Subheadline

Access a curated database of journalists and streamline your PR efforts.

📈 12-Month Search Trend

Search volume trends for this SaaS idea over the past year
320205901703202101703209090
FebMarAprMayJunJulAugSepOctNovDecJan
Current
XX.XK
Peak
XX.XK
Average
XX.XK
Trend
↑ XX%
🚀 Ready to Build This?

Copy this prompt and paste it into your favorite AI coding tool to start building.

Cursor
💜 Lovable
v0.dev
Bolt.new
# Build "Journalist Database" - A Marketing SaaS Application

## 🎯 Project Overview
Curated database of journalists and reporters with contact info, beats, and publication history

**Category:** Marketing
**Difficulty:** Medium
**Target MRR:** $10K-25K

## 💡 Problem Statement
Public relations professionals and marketers struggle to find accurate and updated contact information for journalists and reporters, making it difficult to pitch stories to the right people. This tool solves the problem by providing a curated database with detailed journalist profiles.

## 👥 Target Market
PR agencies, marketing teams, startup founders, and independent publicists

## 🛠️ Technical Architecture...
Open Cursor →
Open Lovable →
Open v0.dev →
Open Bolt.new →
Create free account to copy build prompts
Unlock Full Details
Create a free account to access the complete analysis and more
  • Full keyword research data
  • Technical & marketing strategies
  • Cost analysis & competitor insights
  • Browse 1,000+ validated SaaS ideas

Already have an account? Sign in

More Marketing Ideas

Explore our full database of validated SaaS ideas